R+P Post 24: Planning my digipak panels

After our individual album cover research, our group came together and picked out the conventions we needed to follow and decided on the unique aesthetic we wanted to create to ensure our cover was eye-catching and did its job promoting the artist.

Below is the flat plan for our album cover.

Front and Back Panel

Inside Panels

Inspiration for our pose

Front Panel

Focal Image

• MCU of AJ  
• Angled on a slight diagonal to the camera but his head is turned back so that he is still directly addressing the camera
• Wearing smart black coat seen in music video
• Serious expression

Background

• Plain grey background - 'murky' 
• Similar background to Amy Winehouse's album seen below

Text

• AJ written in a slightly curved font in the top right hand corner
• His name written in this way will be repeated across all of the marketing
• Album name written in simple white bock capitals along the bottom

Back Panel

Focal Image

• LS of AJ on the right hand side
• Edited with different transparencies to show the movement of his arm up as he goes o run it through his hair
• Jeans, white v-neck top and black shirt

Background

• Same as front panel background

Text

• Song names along left hand side
• bar code, release date and institutional information along the bottom in conventional order and space

Inside Panel (Left)

Focal Image

• Words expressing AJ's personality, beliefs, emotions and thoughts on the album making the shape of AJ's side profile 

Background

• Plain dark grey

Inside Panel (Right)

Focal Image

• MCU of AJ
• AJ facing away from camera

Background

• Shot on location so background will be the alleyway from the music video
• Edited black and white to give a similar vibe to the front panels with their muted colour scheme

We got feedback after completing our flat plans from members of our TA and the responses were very positive with the colour scheme and word effect being picked out as what people were most looking forward to seeing.